Tag Archives: search

Do you worry about the content you can’t find?

Do you worry about the content you can’t find?  If you can’t find the information, how can you possibly manage it?  Can you afford to take that risk?

Many organisations find it difficult to see the benefits from publishing standards.  I remove the barriers to show the benefits from each publishing standard in this series of posts.  Publishing standards aim to:

  • Reduce the risk of sensitive information leaks
  • Improve the overall user experience
  • Make people using your intranet more satisfied with it
  • Improve people’s productivity
  • Improve people’s quality of work

It is vital that all information is easy to find by people who need to use it for their work. The amount of extra effort required by a content owner to publish findable content is minimal. However, the impact can be dramatic for the people who need to use it. It is important your intranet search engine can give content the right priority so people can find it using logical words or phrases.

In my experience intranet search engines have received an undeserved press by people using them to find or rather not able to find the content they need. People’s expectations have risen with their internet experience with little consideration of how Google achieves this. There is a phrase I have heard many times to explain this problem of “garbage in – garbage out” which I can understand.

As well as search engines you can use global and site menus to help people navigate quickly to information and tools they need to use.  An A-Z or coproate wiki can also help by providing a central source of knowledge with links to various parts of your intranet or digital workplace for easy journeys.

Benefits

Knowing that you are helping people find the right information gives three main benefits:

  1. People using your intranet will save time by finding the information more easily. Having a publishing standard on findability that encourages content owners to use all available tools to help people reinforces this.
  2. For you it is also important you can reinforce the right behaviour with content editors by having mandatory fields for metadata. This supports your guidance that sets out why it is worthwhile adding metadata and the content to your A-Z.
  3. Your organisation can be confident of improving productivity with a good search engine and its scope means there is all published content is searchable and indexed.

Can you risk your sensitive information leaking?

Can you risk your sensitive information leaking?  Many organisations find it difficult to see the benefits from publishing standards.  I remove the barriers to show the benefits from each publishing standard in my next few posts.  Publishing standards aim to:

  • Reduce the risk of sensitive information leaks
  • Improve the overall user experience
  • Make people using your intranet more satisfied with it
  • Improve people’s productivity
  • Improve people’s quality of work

Information needs to be correctly categorised so people can access all the content they have permission to view and use. Balance the different needs so information that people can access is easily available and does not hinder their work by unnecessary logins or passwords. Your organisation must also feel confident sensitive information is not at risk.

Permissions need to be correctly set so information complies with your organisation’s Information Retention Policy. This also applies to applications e.g. HR information about pay and performance, which can contain sensitive information. The different levels of permissions needed by your organisation will vary depending on its culture and purpose.

You also need to consider at the site level as well as at the organisational level. Here owners of a site can decide who has permission to use their site for different activities. This will vary depending on the publishing tool used and the culture within your organisation.

Data Protection, particularly Personal Data and European Union rules for its use and storage, may affect your intranet systems, particularly Human Resources systems. Within the European Union, it varies on what is published about individuals and even how it is published. Some information needs permission from an employee before it can be published. For other countries it can be shown without this within the same organisation.

You need to take advice from HR and legal experts to ensure your intranet and content owners comply. Sometimes it is better to take extra time and steps to keep good employee relations and follow your organisation’s values and culture even if strictly you do not need to for some employees.

Copying any content, especially an image, photo, or multi-media file, from another website to insert on an intranet site can be an infringement of copyright unless you have permission from the copyright owner.

Benefits

Knowing that you are protecting sensitive information across your intranet gives three main benefits:

  1. People using your intranet will be confident the information they are using has the right level of permissions set and they are able to rely on who has access to any sensitive content.
  2. For you it is also important from a governance view to have confidence the correct people are using the right information. You have integrated your training, guidance and support for publishers to help establish a common understanding. This prevents sensitive information being available to people who should not permission to see it.
  3. Your organisation can be confident your intranet complies with its information security policies. The risks of sensitive information leaking are reduced which could risk damaging to its brand and reputation.

Are there other benefits you have found?  Please let me know.

In my next post I will cover content needing to be found.

How to succeed with mobile collaboration

On day 2 of the WCMS14 conference I ran a workshop about mobile collaboration. People can help each other or can ask for help to collaborate. Having mobile access means you can do this whenever you need to and not have to wait any more. To achieve this there are four areas to focus on:

  1. Make it easy
  2. Manage it smartly
  3. Technology has to meet business needs
  4. Involve people with mobiles

1. Make it easy

The main point is to create an overall consistent experience for people whatever device they use. With more mobile devices than traditional PCs being sold now, organisations should put the need of mobile people first.
By removing the barriers, mobile users don’t need extra logins to be able to collaborate online. It should also be possible to collaborate while offline and the tool synchronise and update automatically.
Research with mobile users what they need most to help them collaborate online, what experience it needs to be and identify tools with the best adoption rates and understand why.

Manage it smartly

It is important that any governance is built to help people collaborate while mobile and not hinder this aim. By extending existing publishing standards to cover mobile use appropriately you continue with one governance framework. The same applies to roles and responsibilities for content and app owners as well as intranet managers.
The findability of content is critical. Having one search engine that covers all the information architecture helps to achieve this. The decision over whether you have one version of the content or app which is responsive to different designs or different versions for each size screen will depend on the information architecture you develop and on security needs.
How long is it before information become knowledge? Your answer to that will decide whether all your collaborative content stays online and is searchable or is archived after a period of time or inactivity or removed permanently. There are no right or wrong answers but you do have to decide what is best for your organisation.

Technology has to meet business needs

Make sure you have the right solution for the right business requirements. This means being very clear what you need before you start to research the technology that can meet your business needs. It will probably also mean you don’t choose the top solution, partly due to the costs, but also because it provides features and functions that you have no immediate or foreseeable need for.
Any technology for mobile collaboration bought or developed needs to be configurable and shown to work with existing systems and platforms.
You need to consider how many operating systems your organisation will support for the different mobile devices used for mobile collaboration. This needs to cover the issue of BYOD. A balance needs to be struck which may be something like x number of operating systems will be guaranteed to give a good mobile user experience and support y mobile devices. You can choose other mobile devices but you should not expect to be guaranteed a good mobile experience.

Involve people with mobiles

You should not assume what collaboration tools people with mobile devices need. You need to research their needs not just make something accessible from a mobile device and say the experience is good enough.
Involve people at the earliest stage of developing the user experience. As soon as the development is good enough for basic use it should be thrown open to mobile users to test out. They can feedback any problems or improvements that will help them to collaborate better to be acted upon.
A perpetual beta development status can be adopted for the mobile collaboration tools to avoid long delays in improvements, the need for major re-launches. Small, incremental, changes can be made quickly based on clear feedback and involvement from mobile users.
Lastly the testing can be a formal User Acceptance testing approach or more informal and open to anyone with a mobile device to use at any time. The process needs to be transparent and a playground/sandpit available where all development can be tested out. This may need IT to change its approach!

Summary

  1. Remove barriers that prevent adoption
  2. Have one governance framework
  3. Right mobile collaboration tools that meet needs
  4. Involve people who use mobile

 

Digital Workplace or digital working?

In my last two posts about the digital workplace I have covered an example of how field-based people use the digital workplace.  I then covered how people’s perception of the digital workplace should be more than just considering it is for office-based people only.

But is the digital workplace the best term to describe the new ways of working that people are adopting?  Is a term like ‘digital working’ a better description than ‘digital workplace’?

Firstly I don’t get too bothered about terms.  As long as there is a common understanding between me and the people I am communicating and working with then that is fine with me.  But it does help if that understanding can be easily achieved using a term that is meaningful.

Digital workplace

I describe this simply as ‘Work is something you do, not a place you go to’.  In a digital workplace you can:

  • Work from any location or while mobile
  • Have the same or similar online experience
  • Collaborate, search, and complete tasks online
  • Choose what tools you can use to do this
  • Feel comfortable whenever you are using it
  • Be confident you can use it when you need to
  • Have a better work/life balance

There are other, more detailed, definitions that describe the digital workplace.

digital working

But isn’t that explained as well by the term ‘digital working’?  It removes any ambiguity about it only referring to office-based rather than field-based or mobile people’s ways of working.

Is it better and maybe more meaningful to use the active term ‘working’ rather than something passive like ‘workplace’?  Does the increasing use and influence of mobile working also mean we should consider using ‘digital working’ now?

Summary

What are your views on these terms?  What best suits how your people in your organisation now work?  Is it ‘digital workplace’ or ‘digital working’ that we should be using?  I would love to hear from you.

Valuing information tip 4: finding it more easily

In this series of posts ‘Showing the value of your information’ I help you with tips and advice.  So far I have covered owning content, accredited content and collaborative content.  I now want to cover findability of your content.

By findability I mean how you can make it easier for people to find the information you publish and manage.  Making that difference will show that your content is more valued by anyone finding it.

Headings

Think about the title of your content.  What words or phrases will people be searching for? For your content to be high in the search results you need your title to be clear and meaningful to your intended audience.  Any tags or metadata you add should help people understand your content when they find it.  The aim is to help people find your content more easily and not need extra time and effort to do this.  The sad truth is people rarely do this.

For example the title ‘Is SharePoint good or bad?‘ is clearer compared with ‘Is some Microsoft technology better or worse than average when compared with other publishing tools?’.

jargon

Avoid using jargon such as abbreviations or abridged versions of a word.  Always use the terms most people are familiar with and will recognise when they are searching for your content.

For example when I used to work in BT (a technology company) the term ‘broadband’ was also known as ‘DSL’ by technical people or ‘BT Infinity’ and other product names by Marketing, Sales, and Customer Service people.  Broadband was the common term that was recognised by everyone with other terms associated with it rather than used instead of it.

keywords

Think about the keywords you will be using which best cover the content you will publish.  Use these keywords in your content to help your search engine pick up on them (search engine optimisation – SEO).  The keywords should also be used most frequently by people to find your content.  The more frequently you use a standard term rather than variations of that term, the more likely your content will be ranked higher in the search results.

For example if instead of using the term ‘intranet’ you also used variations such as online environment, content management, accredited content, digital workplace, or inside the firewall, it will not have the same impact or findability (It will also be very confusing and possibly inaccurate too but you get the point I am making!).

So, using these tips helps people to find your content and by doing this add to its value because of the extra thought and effort you have made when publishing it.

Showing the value of your information

I want to help you to show to people using your information how valuable it is.  Information should be something that can be used to help you with your work and be useful to you.

What is it you can do for people to realise your content is of value, it is useful, reliable, and authoritative?  What pitfalls should you avoid so people avoid your information!

It always surprises me when I see other intranets and digital workplaces how poor the management of their information is shown to people who need to use it.  Most of this is down to poor governance but there are other factors that come into play and show people the content is not valued.

There are also good examples of best practice shown with other intranets and digital workplaces which should be shared and adopted more widely.

As people use an increasing variety of ways to find and use information e.g. laptop, tables, smartphone, and the type of information grows e.g  company policy, news article, blog post or discussion thread comment they still need answers to some basic questions:

  1. Why should I use this information?
  2. How can I rely on it for my work?
  3. Who can help me further?
  4. Can it help others?
  5. Will it change in future?

In future posts I will give you tips on what to do/not to do to help you to show how valuable your information is to people who want to use it.  A lot of these will be very simple and obvious steps you should take.

Please leave me a comment with any good examples or gripes you have over problems you experience with information.  I am not the font of all knowledge on this subject and would love to help you to help others. :)

 

It’s March…so it must be IntraTeam 2013

Like when the crocuses and snowdrops are followed by daffodils flowering in spring, the IntraTeam conferences in Copenhagen is a key part of my intranet calendar in March.  This will be my third time at this conference but my first purely as a delegate and not as a speaker.  I’m really looking forward to absorbing the knowledge to be gained, networking with existing friends while making new ones, and feeling the pulse of where intranets and digital workplaces are going next!

So, what does IntraTeam 2013 have in store for us from 5 -7 March?  Well it has its own Twitter hashtag #iec13 so please follow that if you haven’t already.

To start with on 5 March there is a full day of workshops covering the digital workplace, mobile video, transforming intranets, and HR portal.  Quite a variety to choose from.

That sets us up nicely for the main course on 6 and 7 March with the main speaker sessions.  Starting with Jane McConnell and her Digital Workplace Trends 2013, we move on over the two days to cover corporate intranets, gamification, storytelling, social video, mobile intranet, search and much, much, more!

For dessert we have the legendary networking dinners where Kurt Kragh Sørensen, Owner, IntraTeam A/S @IntraTeam plays host to a great experience of fun, laughter, and great conversation on intranets.

It’s giving me quite an appetite before I have even arrived!

This conference will give you ideas on how to communicate, share knowledge and create value with your intranet, SharePoint solution and enterprise search.

It’s a great opportunity not to be missed.