I have recently been reading Jane McConnell’s report ‘The Digital Workplace in the Connected Organization‘. You will have to go a long way and use a lot of effort to find another research report that will be as interesting, insightful and better value for money. If you haven’t bought a copy then please consider seriously doing so.
What is new this year?
The Digital Workplace Scorecard
The main innovation is the Digital Workplace Scorecard, which is based on the nine dimensions of the digital workplace model described in this report. The Scorecard works from self-assessment: scores are calculated based on several hundred data points from the responses to the online survey questions.
All participants receive (privately) their own scorecard and can compare themselves to others in their industry by looking at the industry-specific scorecards or to the Early Adopters. All industry scorecards are published in the report.
The digital workplace in the context of the organization
This year’s report represents a major step forward in understanding how the digital workplace impacts and is impacted by organizational processes, structures, leadership, culture and mindset. The survey covered these points in addition to the traditional questions about people capabilities, mobile services, finding expertise, sharing knowledge and so on.
Twenty-three “In Practice” Cases
“The Digital Workplace in the Connected Organization” contains 23 “In Practice” cases that are developed in more detail than in previous years. The organizations selected for these cases stood out during the data analysis process, either because of high scores or because their comments and examples are relevant to challenges many organizations are facing today.
There are so many great insights and highlights that I was spoilt for choice on what to write about. Three highlights for me are:
Jane identifies this as a critical factor defined as ‘the values, expectations and ways of thinking that determine how people and organizations act’. My experience with intranets successfully transforming into digital workplaces requires senior managers to lead and encourage employees to change their way of working. Even more important is for senior managers to demonstrate by example how they are using it to help themselves for employees to follow.
Many organisations have just started to adopt digital workplace ways of working. Many of my clients are in this position. Factors like access to real-time information, finding out information from people you don’t know and resilience when bad weather or other problems can affect service. Adopting the digital workplace can help to remove these major business issues with benefits of improved customer service and productivity savings.
As Jane says in her report ‘People are increasingly deciding how they want to work and which tools suit them best regardless of corporate policies.’ with organisations recognising this as becoming the new reality with many employees saying they are ‘discouraged but accepted’ when using personal devices for their work. To me that feels like a major shift from a year ago and one of my 2014 predictions.
Overall this research can be referred to many times as you continue your jouney to a fully integrated digital workplace for your organisation.
Posted in benchmark, best practice, digital workplace, engagement, intranet, mobile, research
Tagged benchmark, best practice, digital workplace, engagement, mobile
It is not often that I recommend on my blog information to read that I believe is helpful and easy to read. Today is an exception (not just because I played a very small part in its creation)! :)
ClearBox Consulting with Kilobox Communiqué noticed that while on the top level of intranet sites there is good quality content, as you get into the lower levels standards start to drop. Often people have been trained on the publishing tool but had little guidance on how to get the most from an intranet as a channel e.g. how to write headlines, how to phrase links, etc.
They have created an excellent set of 10 FREE guidelines, each 1-2 pages long, covering the following topics in plain English:
- Effective headlines: help people choose what to read
- Images: attracting interest and conveying meaning
- Links: how to link to pages and files
- Layout: how to structure articles for scanability
- How to help people search for, and find, your content
- Content: write for your audience, not for your boss
- Documents vs pages: when to use PDF, Word, and other formats
- Engage: writing to start a conversation
- Channels: how to reach the right audiences with your content
- Mobile content
I recommend you read and share these with your publishers to help improve the overall experience people have with your intranet.
Thanks Sam and Wedge!
Posted in best practice, communication, content management, engagement, help, intranet, mobile, publishing
Tagged best practice, communication, content, engagement, help, intranet, mobile, publishing