5 steps to a great digital workplace strategy

In my last post ‘Must have digital workplace principles’ I highlighted the framework your organisation needs to adopt to gain the maximum benefit.

To have a successful digital workplace (which I now define as ‘work is what you do, not where you go to’) organisations must have the right strategy, culture, environment and infrastructure to exploit the benefits fully. It needs to become the natural way of working so everyone is more effective and productive and your organisation more efficient and successful.

  • people working from any location (or mobile) rather than their office workstation
  • IT infrastructure providing the same or similar experience wherever someone uses the digital workplace
  • everyone being able to collaborate, search, complete tasks as well as read the latest news
  • individuals choosing tools – RSS, mobile, etc. – that help them
  • the organisation measuring the benefits and encouraging you to use the digital workplace

Follow these ‘must have’ principles and you will have a great digital workplace include strategy, engagement, governance, HR policies and IT infrastructure.

Let’s first cover the five steps you need to take for a digital workplace strategy that will work.

Step 1: Alignment

It is vital that your digital workplace strategy is aligned with your organisation’s overall strategy. There is no point planning to invest time and resources to move in one direction if your organisation is going in the opposite way.  You need to be clear what your organisations’ future plans are and make sure your strategy shows how it will help to achieve them.

Step 2: Scope

A digital workplace strategy is wider than most intranet strategies.  It’s more than the traditional role for information published online.  It needs to also cover:

  • where people will be working – mobile, home, cafes
  • how everyone will be working – laptops, smartphones, public PCs
  • what individuals will need for their work – processes, collaboration, email

Step 3: Priorities

You need to have plans for the:

  • short term (0 – 3 months)
  • medium term (3 – 12 months)
  • and long term (over 1 year)

You also need to prioritise the actions you plan to take based on what will benefit your organisation based on:

  • Most people will benefit from
  • Most savings for your organisation
  • Quickest to implement

Step 4: Stakeholders

You need to identify who will have the biggest influence on your strategy and who will be affected the most.  They may be the same people!

These are your stakeholders who you need to maintain good relationships with for your strategy to a) be implemented and b) have the greatest chance of succeeding.

They may be representing finance, your CEO (as well as your CEO), IT, HR and operational units.

Step 5: Resources

Who apart from you is going to create, support and implement your digital workplace strategy?  You will need a team of people, maybe a virtual team practicing digital workplace ways of working.

It is important you focus on the top priorities so you can achieve the maximum change with the resources you have.

As well as people you hopefully will have some budget which needs to be spent wisely so you can show the biggest gain from the money invested.

If you need my help, please get in touch.

In my next post I will cover how engagement is your next ‘must have’ principle for a successful digital workplace.

4 responses to “5 steps to a great digital workplace strategy

  1. Sorry Mark I couldn’t resist a plug – the #ibf Digital Workplace Daily is now out @ http://bit.ly/qMJl3u

  2. Pingback: 7 ways to engage people in a digital workplace « Mark Morrell

  3. Pingback: 4 factors critical to good governance in a digital workplace « Mark Morrell

  4. Pingback: HR policies to encourage a digital workplace « Mark Morrell

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