How to govern a digital workplaceJanuary 8, 2013 at 9:46 am | Posted in collaboration, digital workplace, governance, intranet, publishing, standards, usability | 5 Comments
Tags: collaboration, content, digital workplace, governance, publishing, standards, usability standards, users
In my last post on the digital workplace I talked about how you need a strategy to help you create a great digital workplace. Remember you’re not just doing this for the sake of it! Your aim is to demonstrate how it will support your organisation’s strategy and key priorities.
Once you have your strategy agreed you need to build a governance framework to help you to implement and manage your digital workplace. It is important all your digital workplace is managed to give the maximum benefit to your organisation, individuals and collectively, everyone. The right level of governance needed will balance the rewards to be gained while avoiding any risks. That doesn’t come naturally but through you establishing a good governance model.
The aim is to create a great online user experience that encourages people to feel comfortable shifting their how and where they work to a digital workplace. To do that you need a governance framework that includes:
You need to have a governance hierarchy that starts at the top with who is responsible for the digital workplace and flows through to who uses the it to publish, collaborate, complete tasks or just view content.
Who is responsible for developing the strategy, implementing the digital workplace and managing it? It is difficult for one person to have the knowledge, experience, and authority needed for so many key roles and activities. Neither is it best for it to be one person.
The best solution is to have a steering group with senior managers from key parts of the business most affected by or have most influence on your digital workplace. These senior managers should have decision-making authority not someone who has to refer back to his/her line manager and delay matters.
There may be dedicated roles for people responsible for collaboration, ways of working, etc., but they should ultimately report in to the steering group. You need to avoid competing groups of people implementing conflicting standards, designs, and ways to use the digital workplace. That gives a confusing and poor experience for anyone using it.
You really need a consistent level of governance across your digital workplace. By consistent I don’t mean the same but what everyone should expect.
People who publish in the digital workplace accredited types of content (policies, news, etc.) need a more rigorous approach is needed than for collaborative content where opinions and views change and require a lighter touch of governance.
People using the digital workplace to view content, complete tasks or share knowledge with each other, expect its look and feel to be similar. Tools can have minimal branding without great costs or customising. Features need to encourage you to use them more such as help links, contact points, with easily laid out and functional designs.
Integrating the different parts of the digital workplace is needed so they are seen as being connected and encourage you to use it more and feel comfortable.
One way to gain consistency is to have standards based on the needs of the organisation, regulation, legal and users. These can be applied appropriately across the digital workplace depending on their use. For accredited content (policies and procedures) you will apply all or most standards. For applications e.g. HR processes, it’s probable that most will apply too. But for collaborative content e.g. opinions, you will apply a lighter touch.
Alternatively you can create standards that only apply to certain information and applications to meet the purpose people need to use it for.
The aim has to be about getting the balance right. You don’t have to be too restrictive and stifle innovation and collaboration. But you can’t to be too loose and inconsistent and risk sensitive information leaking out. It’s not easy but the right balance is critical.
For me, this is the critical goal to aim for. Are you confident using the information and tools in your digital workplace? Does it encourage you to use the digital workplace more?
The answer has to be ‘YES!’ to these questions. Having the right governance framework with standards consistently applied and clear roles and responsibilities are vital to a successful digital workplace.